Graphic Design
Make the brand earn its keep.
A good identity is only useful if you know what to do with it.
We design the everyday things businesses need to communicate, sell, launch, explain and occasionally make a room full of people pay attention.
Brochures. Campaigns. Presentations. Packaging. Reports. Social content. Sales materials. And plenty of things that do not fit neatly into a list.
Graphic design for businesses across Watford, Hertfordshire, Buckinghamshire, London and the wider UK.
Design for the real world.
Some projects start with a blank page.
Others start with a 94-page brand guideline document and the words "please don't change anything".
We are comfortable with both.
Toy works with independent businesses, marketing teams and larger organisations to create graphic design that feels consistent with the brand, clear to the audience and good enough that people might actually look at it.
One project or ongoing support.
Both welcome.
Our work
-
![Tri-fold brochure on red background with images of classical statues, cakes, macarons, and artistic designs for a celebration or event planning service.]()
Sweet Madness
As part of the new brand identity roll out for this Windsor based bakery, we created printed folded leaflets and other print pieces.
-
![A stack of brochures with a cover photo of a lighthouse on rocky coast at sunset, titled 'The King's Fund'.]()
The Kings Fund
To help communicate the Kings Fund’s latest achievements and movements, we design, print and deliver premium printed booklets and reports.
-
![Packaging of raw chicken thighs and beef sirloin steaks with labels. The chicken thighs label features a chicken illustration, while the beef sirloin label has a cow illustration.]()
Rouse Farm
Rouse Farm produce an incredible range of organic farm products that needed premium packaging, designed to hold the products.
-
![Two people sitting at a table in a brick-walled room, engaging in a conversation, with a poster about erectile dysfunction on the wall nearby.]()
Androlabs Campaign
To help promote Androlabs latest men’s health campaign, we helped by creating and designing a suite of campaign posters.
-
![Several navy blue booklets stacked next to each other with the top booklet titled 'Product Catalogue'. The cover shows an illustration of an airplane with a design resembling a circuit board. The bottom of the cover has logos and contact information.]()
AMS Aircraft Recovery
AMS produce regular training material, promotional printed assets and corporate newsletters. We’re proud to help deliver this consistently well.
From brief to finished artwork.
01.
Brief
Tell us what you are making, who it is for and what it needs to achieve.
02.
Create
We develop the visual direction, layout and ideas around your brand and audience.
03.
Refine
Feedback, adjustments and the inevitable moment somebody notices the phone number has changed.
04.
Deliver
Final artwork supplied in the formats you need.
If it needs printing, installing or applying to a vehicle, Toy can take care of that bit too.
What do you need designed?
-
One idea. Lots of places to put it.
Campaign concepts, advertising, launch materials, outdoor creative, digital assets and promotional graphics designed to work together rather than slowly becoming different campaigns.
We can develop the creative direction from scratch or take an existing campaign and adapt it across the channels you need.
Includes: campaign design, advertising creative, marketing graphics, promotional design and campaign rollout.
-
Give them something worth reading.
Company brochures, sales literature, catalogues, menus, leaflets, magazines and other multi-page documents that need to communicate quite a lot without looking like they communicate quite a lot.
We help with structure, hierarchy, imagery and layout, then can manage the print when it is finished.
Includes: brochure design, leaflet design, catalogue design, menu design and editorial design.
-
Even PowerPoint can have standards.
Pitch decks, sales presentations, annual reports, proposals, corporate documents and branded templates for businesses that need their communications to feel professional and consistent.
We can work within an existing corporate identity or develop a new visual approach around the brand.
Includes: presentation design, pitch deck design, report design, corporate communications and branded templates.
-
Make the outside as good as the inside.
Packaging needs to attract attention, explain the product and survive the slightly less glamorous realities of printing and production.
We design labels, sleeves, boxes and packaging graphics with the brand and production process considered together.
Includes: packaging design, product labels, food packaging, retail packaging and branded packaging.
-
Stop the scroll. Politely.
Social posts, paid advertising, email graphics, digital campaigns, website assets and reusable templates that keep your brand recognisable across the screen.
Useful for internal marketing teams that need a flexible visual system rather than reinventing everything on Tuesday morning.
Includes: social media design, digital advertising, display graphics and branded social templates.
-
All the other things with your logo on them.
Business cards, stationery, menus, signage artwork, uniforms, vehicle graphics, forms, event materials and the dozens of small touchpoints that collectively make a brand feel properly organised.
Because consistency tends to be noticed most when it is missing.
Includes: marketing collateral, corporate stationery, branded materials and graphic design support.
One job. Or an extra design team.
Project work
Need a brochure, campaign, presentation or packaging design?
Give us the brief and we can take it from initial ideas through to finished artwork and production.
Straightforward.
Ongoing creative support
Already have a marketing team but regularly need additional design capacity?
We can work as an extension of your internal team, creating day-to-day brand communications, campaign assets and rollout materials without needing to learn the brand again every month.
Useful when the to-do list is considerably larger than the design department.
Frequently Asked Questions
-
We design brochures, presentations, reports, packaging, advertising campaigns, social media graphics, marketing collateral, stationery and a wide range of branded communications.
If it requires typography, images and an opinion about spacing, there is a good chance we can help.
-
Yes.
We regularly design within existing visual identity systems and corporate brand guidelines.
We can also help extend the system where new formats or applications have not previously been considered.
-
Yes.
We can support internal marketing teams with regular design requirements as well as working on individual projects.
The right setup depends on the volume and type of work you need.
-
Yes.
Toy combines creative design with print and production, so brochures, leaflets, stationery, posters and other materials can move directly from approved artwork into production.
One less handover.
-
It depends on the project.
A single flyer and a 60-page annual report are both graphic design jobs, but fairly different Tuesday afternoons.
Send us the brief and we can provide a clear quote based on the amount of creative work, artwork and production required.
-
Yes.
We can work with marketing departments, brand teams and larger organisations on presentations, reports, campaigns, templates, marketing materials and ongoing brand communications.
Something needs designing?
Could be one brochure.
Could be the campaign around an entire launch.
Could be a PowerPoint nobody wants to open in its current condition.
Start a design project
07837956620
Unit 7B, Anamax House, Gerrards Cross